Hello
I'm PJ
Freelance Marketer
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Skilled in brand strategy, IMC planning, A&P budget management, and data-driven execution that drive business growth.
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Proven expertise in 360-degree integrated marketing communications, cross-functional collaboration, and project management.
Turning marketing into
real business impact.
Work
Experience
6 years
4A Advertising Agency
Leo Burnett, Dentsu (isobar), Hakuhodo
2 years
Retail Brand Marketing
Carrefour Hypermall / Supermarket
2 years
E-Commerce Marketing
ET-Mall
5 years
Event Planner & Executive
What I Help Brands With
STRATEGY
Clarifying what matters — so marketing decisions are made with purpose, not guesswork.
CREATIVE
DIRECTION
Shaping ideas into clear communication — connecting brand, message, and audience with purpose.
EXECUTION
Bringing plans to life by aligning teams, resources, and channels — ensuring ideas actually deliver.
From thinking to execution —
making better marketing decisions
and turning messy efforts into
focused brand strategy and real impact.
Speak APP
Brand Awareness Campaign
Acerpure
Brand Awareness Campaign
McDonald's
"The One and Only"
Brand Affinity Campaign
Portfolio
McDonald's
"Good Quality" Series
Brand Affinity Campaign
McDonald's
New Product Launch Campaign
McDonald's
New Product Launch Campaign
Blizzard
New Expansion Launch Campaign
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Carrefour
Seasonal Promotion Campaign
Carrefour
CRM Loyalty Program
IKEA
"Complete Sleep"
Social Content Campaign
Häagen-Dazs
"Sweet Talk"
Social Content Campaign
* A selection of work — more case details available upon request.
Contact
If you’re exploring your
next brand or marketing move,
Let's Talk
Phone
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